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Junta42 Home » Consumer Case Studies

Beinggirl.com - Portal from Tampax/Procter & Gamble

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beinggirl.com

Forrester found that Procter & Gamble's BeingGirl.com, an online community for adolescent girls, is four times as effective as a similarly priced marketing program in traditional media.

Submitted By:	juntajoe 7 months ago.
Category:	Consumer Case Studies
Tags:	being girl, beinggirl.com, p&g, procter and gamble
Viewed:	988 times
Emailed:	1 times

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