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CMO Outlook: Custom Publishing Spending is on the Rise

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5

custompublishingcouncil.com

A special section in Advertising Age on the rise in custom publishing spending by marketers. Provides a good overview of the industry, as well as interviews from Michael Winkleman, CEO of Leverage Media and President of the Custom Publishing Council, and Eric Schneider, CEO of Redwood Custom Communications, in a section called Branded Content 2.0.

Submitted By:	juntajoe 1 year ago.
Category:	Custom Publishing/Media
Tags:	custom publishing, Michael Winkelman, Leverage Media, Eric Schneider, Redwood, AdAge, Advertising Age, CMO
Viewed:	535 times
Emailed:	0 times

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