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Junta42 Home » eNewsletters/eZines

How a Simple Newsletter Design Tweak Turned Red Xs Into an Asset

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marketingsherpa.com

MarketingSherpa case study on a newsletter redesign to make is less dependent on images. Good basic how-to for anyone running an enewsletter or marketing campaign. The difference between emedia and print media pieces is one that really can trip up the publisher without a lot of experience in it and assumes everyone sees the message the same. Also the testing metric -- or one similar to it -- is a good best practice to add.

Submitted By:	FChloupek 1 year ago.
Category:	eNewsletters/eZines
Tags:	Emarketing, case studies, for publishers, image blocking, email rendering, enewsletters
Viewed:	342 times
Emailed:	0 times

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