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Real Fresh TV - Future of Social Advertising: Branded Content and Branded Social Media
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This post looks at the advertising practices of the social media website Facebook and the potential privacy breeches occurring with third party retail partners. The article continues with comparing this to the upcoming Joost, which will be able to tell if Internet TV advertising is effective almost instantaneously based on whether or not the channel is changed. Finally the article discusses branded content, defining it and citing examples of websites using it. Then the final question and discussion, can you have branded social spaces on standalone websites and will they succeed?
| Submitted By: | Editor 9 months ago. |
| Category: | Branded Content/Entertainment |
| Tags: | TV internet, branded content, online advertising, Facebook, Beacon, Bebo, Dove, Facebook, Facebook ads, Hypertargetting, MySpace, Nike Plus, Paula Radcliffe, Real Beauty, Serena Williams, Social Ads, social advertising |
| Viewed: | 315 times |
| Emailed: | 0 times |