Articles tagged with - content

Free Download 'Wolf Quest' game from Minnesota Zoo

Submitted by: Editor 9 months ago
The Minnesota Zoo developed "WolfQuest" with Eduweb, an educational software developer in St. Paul, on a $508,253 National Science Foundation grant. O...read more canadianpress.google.com

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The Five Pillars of Content Marketing - The Ultimate Definition

Submitted by: juntajoe 1 year ago
Junta42 blog posting taking a good look at multiple definitions of custom media and custom publishing to determine the Five Pillars of Content Marketi...read more blog.junta42.com

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Free eBook on How to Turn Prospects into Customers with Content Marketing

Submitted by: Editor 1 year ago
Here is a link to a complimentary eBook entitled, "Get Content. Get Customers. How to Turn Prospects into Customers with Content Marketing." This 30+ ...read more getcontentgetcustomers.com

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ThomasNet: A Content Marketer’s Content Marketer

Submitted by: newtbarrett 1 year ago
ThomasNet delivers great content on its website for buyers looking for both products and vendors. ThomasNet, which replaced the venerable Thomas Regis...read more succeedingtoday.com

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Is Social Media Killing the Campaign Microsite?

Submitted by: Editor 10 months ago
As stated by Carol Kruse, vp of global interactive marketing at Coca-Cola. “The old model is to build your own site, then spend media dollars to bring...read more mediaweek.com

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40 key emotional triggers for great B2B copy

Submitted by: CarmelWhite 5 months ago
In "Mail Order Strategy" (Hoke Communications, 1956), Victor Schwab compiled the following 40 key "emotional drivers" or emotional triggers. When l...read more emarket2.com

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The Future of Communications – A Manifesto for Integrating Social Media into Marketing

Submitted by: juntajoe 1 year ago
A must read for anyone trying to figure out marketing in the age of social media. Here's one paragraph from this excellent essay. "What does the futur...read more briansolis.com

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42 Content Building Ways to Attract and Retain Customers

Submitted by: juntajoe 12 months ago
Valuable and relevant content delivered to prospects and customers (called content marketing or custom publishing) is one of the best marketing method...read more blog.junta42.com

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David Eun: Google Won't Become a Media Company

Submitted by: juntajoe 8 months ago
The head of Google's content partnerships insists that the Internet behemoth won't be a competitor to traditional media. Producing content is "not our...read more iwantmedia.com

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Want Customer Loyalty? Create Customer Wins with Content

Submitted by: juntajoe 1 year ago
Reflection on a BusinessWeek Jack Welch article on how to create true customer loyalty. The 4 P's of marketing are not enough. Companies, in order to ...read more blog.junta42.com

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